Biodiversity Action Plan

We might be small, but Bluestone is an ambitious place and that includes when it comes to biodiversity. Our Action Plan sets out our aims for the next decade as we work to enhance, repair, and protect the natural world around us and build towards a more sustainable future.


Biodiversity Action Plan 2020 - 30: Our Aim


Our aim over the next 10 years is to enhance Bluestone’s biodiversity, maximising the potential of our habitats and land management to support the Pembrokeshire Local Biodiversity Action Plan and the Pembrokeshire Nature Recovery Plan. As a member of the Pembrokeshire Nature Partnership, we are committed to playing our part in delivering on our local objectives and supporting the wider Nature Recovery Plan for Wales.

a decade ago, our site was of very low ecological value. Over 60% was intensively managed as farmland and the remainder of low diversity woodland was due to be felled. However, Bluestone saw scope to enhance the biodiversity of the site and this biodiversity action plan details our actions to further conserve and enhance the natural beauty and wildlife.



We are passionate about sharing our knowledge, understanding, and resources to help engage, educate, and champion; the importance, fragility, and joy of biodiversity. Increasingly, access to green spaces and an increased relationship with nature are being recognised as powerful tools in supporting wellbeing. The wellbeing of our staff, guests, and the wider community is a key element in Bluestone's brand values. Enhancing biodiversity is seen as crucial in improving the guest experience, and in attaining our company purpose; to make people smile.


Read Our Plan

Please download a copy of our ten-year Biodiversity Action Plan as we build towards a Free Range Future.


National and Local Levels


Bluestone's Biodiversity plan exists both within a national and local context, find out what we're doing at both levels.


National: Wales

Wales' National Biodiversity Strategy and Action plan for Wales is set out in the National Recovery Action Plan (NRAP). It addresses the Convention on Biological Diversity's Strategic Plan for Biodiversity and the associated Aichi biodiversity targets in Wales.

Set out in two parts, the plan identifies actions that can be delivered in the short term and set a course to deliver long-term commitments beyond 2020. 

Part 1: Our Strategy for Nature

Commitment to reversing the loss of biodiversity in Wales, and the objectives for action. 

Part 2:  Our Action Plan

Provide focus and prioritisation within a fast-changing policy context and the emerging ecological crisis.

To ensure the plan is progressing as envisaged, a set of indicators have been developed to measure its progress against their original objectives. To accompany the plan, a Nature Recovery Framework will set out the roles and responsibilities of the key players for delivery of action for biodiversity in Wales, and how they are linked together.

Find out more about the National Recovery Action Plan and Nature Recovery Framework, here.

The NRAP works with and alongside the Well-being of Future Generations (Wales) Act 2015 and the Environment Act (Wales) 2016.

Addressing the decline in species: Wales and Pembrokeshire

Following numerous reports into the decline of species in Wales, and Pembrokeshire, the Welsh Government set out six key objectives within the NRAP to halt the decline in biodiversity. 

The Pembrokeshire Nature Recovery Action Plan takes these objectives and sets them into the local context to produce a broad action theme to meet the objectives. 


Trends in selected conservation features: 

Condition UK Wales Pembrokeshire
Declining 40% 33% 30%
Stable 31% 43% 35%
Improving 29% 24% 22%
Data Deficient  -  - 13%

Modified from State of Nature Report (2016) and State of Wildlife in Pembrokeshire Report (2016).


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